Valentino is pleased to announce that the Haute Couture Fall Winter 2020-21 collection will be presented through a special show conceived by Pierpaolo Piccioli. The Creative Director of Valentino has involved the artist Nick Knight in order to amplify human Haute Couture values through an idea where the Maison mastery will be highlighted by the digital side.
The project arises from an idea, that Pierpaolo Piccioli already had in mind before the pandemic, that merges the human and digital worlds creating a bond that is the legacy of the re- birth period we are experiencing. The limits that we are living need to be transcended through grace and lightness.
The Maison will continue to attend its appointment with the Federation de la Haute Couture et de la Mode on July 8th 2020 at 6.00 pm revealing the inspiration of the exclusive Live Performance that will take place then in Rome on July 21st 2020 at Cinecittà Studios.
The Live Performance will bring together the human and the digital touch creating a dialogue where neither of them will take the lead. No digital effects can substitute the humanitas. The result will be the expression of the inner values of Couture: creativity, imagination and emotion.
The Performance will be live on digital channels and selected fashion reviewers based in the country will be invited to the event in Rome, in the respect of the current situation, following all necessary safety measures.